Viblance short-form video production
Beyond granola: we breathed life into Viblance’s communications
We produced short videos for the Hungarian granola brand Viblance for their TikTok and Instagram channels, bringing the brand’s communication closer to the target audience through character development.
The Challenge
The challenge was to develop a communication style that resonated with the brand’s existing customers while remaining relevant to a younger audience, ultimately ensuring that Viblance becomes the go-to name when people think of granola.
The Solution
We developed the characters of two female friends in different life situations; through their stories — incorporating humor, recipes, and trends — we made the world of Viblance more tangible and relatable, while simply showcasing the products rather than resorting to forced sales tactics.
long-term scalable format
24-part series
4 shooting days
Some of the partners who entrusted us with their visual identity
